STRATEGIC PLANNING ANALYSIS AFTER MERGE AT THE BANK OCBC NISP

Barus, Jessica and Hapsari, Yessy Ratna and Oswari, Teddy STRATEGIC PLANNING ANALYSIS AFTER MERGE AT THE BANK OCBC NISP. The 3rd Uzbekistan-Indonesia International Joint Conference on Economic Development and Nation Character Building to Meet the Global Economic Challenges. ISSN 978-602-9438-24-6

[img]
Preview
Text
STRATEGIC PLANNING ANALYSIS AFTER MERGE AT THE BANK OCBC NISP_UG.pdf - Submitted Version

Download (542Kb) | Preview

Abstract

Strategic planning is the process of deciding which programs will be implemented by the organization and the estimated amount of resources to be allocated to each program over the next few years. One of the banks in Indonesia to conduct merger (merger) in early 2011 and is Bank OCBC NISP. The achievement of the vision and mission of an organization is supported by the strategic plan. In this study, Bank OCBC NISP will be the object of a study related to strategic planning analysis before and after the merger. The methodology used in this study is a descriptive analysis that provides an overview of strategic planning at Bank OCBC NISP through comparative analysis of business plans before and after the merger, and the results of Bank OCBC NISP’s performance through its strategic plan after the merger. The result of the research is an integrated strategic planning framework to facilitate the management to manage the resources to produce the information needed, accurate, can be shared by all parties. Conclusion the study is strategic planning by Bank OCBC NISP has been implemented. It can be seen from the performance and the realization of the strategic plan obtained by Bank OCBC NISP.

Item Type: Article
Uncontrolled Keywords: Strategic; Planning; Analysis
Subjects: A General Works > AI Indexes (General)
Divisions: Fakultas Ekonomi > Program Studi Manajemen
Depositing User: Mr Reza Chandra
Date Deposited: 28 Feb 2014 08:10
Last Modified: 28 Feb 2014 08:10
URI: http://repository.gunadarma.ac.id/id/eprint/1043

Actions (login required)

View Item View Item